Shopper Voice is a quarterly face to face programme designed for retailers to gather feedback from their shoppers whilst in store. It provides an NPS result on a number of measures that can be traced back to exact store location, day and time. The results can also be analaysed by Demographic or Category purchased.
The programme focuses on 4 main areas to measure:
Incorporates Store cleanliness, and Appearance of store
Speed of Service and Staff friendliness
Focuses on Availability, Range and Offer
Value for Money & Promotions
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